Eicher Motors Ltd, the oarent company of Royal Enfield has said that prices of it's cult bike range are going to be hiked from 1st September due to rising input costs. To protect it's profit margin the 'Royal Enfield' range including the Standard 350, Machismo 350 and Machismo 500 will become dearer by 2-3 percent. The price hike will be applicable across the country. Another bike manufacturer bites the price hike bullet.

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